A Day in the Life: Head of Growth
- Mar 1, 2022
- 2 min read
Updated: Sep 9, 2022
What does a Head of Growth in Kitopi do every day?
Meet Mo Silsilah, our Head of Growth in Kitopi KSA, and learn about his role in driving Kitopi’s mission to satisfy the world’s appetite!
Mo Silsilah joined Kitopi in November 2020, bringing with him a wealth of cross-industry experience in marketing, in addition to an entrepreneurial stint as a co-founder of a traditional Lebanese Manaaqeesh restaurant in Jeddah, KSA.
In his role, Mo Silsilah heads the Growth Function for the KSA market, with the objective of bringing the best brands and experience to consumers across the country. To do this, what does a day to day entail for Mo Silsilah?
To sum up - lots and lots of data and analysis!‘This is what enables us to truly understand the market, the trends, the consumers- so we can bring the best to our customers. Analytics help us ensure all decisions we make are informed decisions. While there is no routine that defines my day, my work revolves around:
Launching and Expanding Brands: researching and identifying the best brands to onboard to our platform, while working to expand our brand presence to reach consumers in every corner of the country
Optimizing Customer Experience: from menu engineering to monitoring listings on platforms to managing relationship with aggregators, we ensure customers can enjoy an efficient and seamless ordering experience every day
Increasing Brand Equity: researching the market, identifying trends and reviewing improvement opportunities to make sure we are always positioning our brands in the best way to bring the best value to our customers
With the rate and ways at which Kitopi is expanding, no two days are ever the same. However, what has always been the same for me and my team is that every day at Kitopi involves learning, pushing boundaries, and finding a better way. If there is anything that defines us, it’s that we never settle.’
On why he has chosen to be part of Kitopi, Mo Silsilah shares that ‘I am deeply intrigued by what Kitopi is doing in the industry. The value Kitopi adds to the ecosystem is tremendous, and I can see how my work is making an impact every day. Kitopi is a game changer, and I won’t miss the opportunity to be part of its journey!’
Mobile gaming has become a common way for people to enjoy quick entertainment during their daily routine. Big Boss offers a simple and engaging platform where users can explore games through an easy interface and smooth performance. Many players like the accessible design that allows them to play comfortably without complicated steps, making the platform attractive for casual gamers who want enjoyable online entertainment.
I really enjoyed reading this article and learning more about online gaming platforms. Many people today are looking for simple and entertaining ways to relax during their free time, and Bolly Game is often mentioned by players who enjoy exploring casual games online. The platform’s easy navigation and engaging environment make it interesting for users who like quick gameplay experiences. Thanks for sharing such useful information in this blog. It’s always helpful to see discussions about platforms like Bolly Game and how they are becoming popular among gaming enthusiasts.
It’s always helpful to read posts that explain lottery platforms and related updates in a simple way. Many people search online to stay informed about draw announcements and results, and Rajshree Lottery is often mentioned by users who want quick access to such information. The way you described the topic makes it easier for readers to understand and follow updates. Thanks for sharing this informative blog post. Content like this helps readers stay aware of lottery-related news and useful details.
A beauty scanner uses digital analysis to evaluate facial features and gives entertaining insights about appearance.
Blox Fruits delivers a rich adventure where leveling, mastering Fruits, and battling bosses come together to form an exciting and ever-expanding RPG experience.